1. Executive Summary Name of the Business Freundé® Freundé comes from the French enunciate meaning friends. Our confederation originated with ice work out lovers Kate, Harold, Pamela, Mischelle and Domars decision to produce yummy and healthy kind of desserts that has not been offered before. Mission Statement To fulfill and maintain customers desires through pleasant-tasting ice glance over and excellent service. forcing out Long lean Objectives Business Expansion We are looking onwards to the first step of stalls in the following malls: Robinsons Malls and SM Supermalls. yet in the next eld of operation, we will release a gentle wind of desserts to satisfy the cravings of every customer. 2. Description of the Business Our business is in the line of food industry which caters innovative ice cream made mainly of rice having variety of natural flavors. 4. market Plan 4.1 Customers Geographical limits: ? Metro Manila Demographical limits: ? Age 5 to 40 years old ? Sex Male and distaff Family Class: ? Class B, C, and D Income: ? P5000.
00/ Month and above construe: ? All levels Whose needs are to be served? ? Shoppers ? Students ? Employees ? Ice sap Fanatics ! 2. Competition Ice Cream Parlor ? Tutti Frutti ? California cull 3. The Market Research 1. Survey abbreviation 2. select Analysis Ermita is composed of thirteen (13) barangays. The location of the business is near in the three barangays namely Brgy. 659, 660 and 661. Since SM Manila is surrounded by most of schools and universities than residential areas, those schools and universities...If you want to get a lavish essay, order it on our website:
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